Free TikTok hook generator.
32 hooks for your app in seconds.
Tell it what your app does. You get hooks built on the formulas that work for app videos and slideshows, ready to copy. Free, no signup.
POV hooks
Put the viewer inside a moment. Strong over a reaction or a quick demo.
- POV: you don’t hit snooze every morning anymore
- POV: you finally found a habit tracker that works
- POV: you learned to stick to a morning routine without trying harder
- POV: 30 days ago you couldn’t stick to a morning routine
Problem hooks
Name the pain directly. People who have it stop scrolling.
- If you hit snooze every morning, watch this
- I used to hit snooze every morning. Then I tried this
- You don’t hit snooze every morning because you’re lazy
- Nobody talks about how hard it is to stick to a morning routine
- This is why you can’t stick to a morning routine
Result hooks
Lead with the outcome, then show how.
- How I learned to stick to a morning routine in 30 days
- 30 days of trying to stick to a morning routine. Here’s what changed
- The easiest way I’ve found to stick to a morning routine
- One small change that helped me stick to a morning routine
- Before and after a month with a habit tracker
List hooks
Lists promise structure. Perfect as photo slideshows: one tip per slide.
- 3 apps that help you stick to a morning routine
- 5 habits that helped me stick to a morning routine
- 5 mistakes everyone makes when they try to stick to a morning routine
- 5 signs you need a habit tracker
- My 3-step system to stick to a morning routine
Contrarian hooks
Push back on common advice. Only if the video backs it up.
- Motivation won’t help you stick to a morning routine. Do this instead
- Unpopular opinion: you don’t need willpower to stick to a morning routine
- Everyone says “try harder.” Here’s what actually helped me stick to a morning routine
Curiosity hooks
Open a loop the viewer wants closed.
- This habit tracker feels illegal to know about
- I didn’t expect a habit tracker to fix this
- The setting that finally helped me stick to a morning routine
- Wait for the last one if you hit snooze every morning
Founder story hooks
Short personal stories build trust, especially for indie apps.
- I built a habit tracker because I kept failing to stick to a morning routine
- I built an app for people who hit snooze every morning
- Day 1 of building a habit tracker in public
Direct hooks
Simple and clear. Good for straight demo videos.
- Try this if you hit snooze every morning
- The fastest way to stick to a morning routine
- Here’s a habit tracker that helps you stick to a morning routine
Test hooks without writing them.
Autopilot writes a new one for every post.
ClipsPilot turns your app demos and photos into TikTok videos and slideshows with a fresh AI hook each time, and posts them on your schedule.
Common questions
What is a TikTok hook?
The hook is the line on screen in the first second of your video. It decides whether people keep watching or swipe away, so it matters more than any other part of the post.
Is this hook generator free?
Yes. It runs in your browser, needs no account, and you can copy as many hooks as you like.
How do I pick the best hook?
Don’t guess. Put the same demo under several different hooks and post them over a week. The hook is the only thing that changed, so the views show you which one works.
Can hooks be written automatically for every post?
Yes. ClipsPilot’s Autopilot writes a fresh AI hook for every video or slideshow from one direction you give it, then posts it to TikTok on your schedule.
Want the reasoning behind each formula? Read 60 TikTok hook ideas for apps.